The MOTIVATE project, co-funded by the European Programm INTERREG MEDITERRANEAN, held its fifth interregional meeting on the 28th and 29th November in Siena. MemEx is partner of the project. From the outset, one year ago, the project is proceeding in line with the planned activities and timelines. The focus of the discussion was the MOTIVATE platform ( in its web and app version), developed by the Greek research institute CERTH and currently the platform is being tested. The prupose of the platform is to collect data on the mobility of tourists and residents, to analyze the evaluations on already existing mobility services and consider new services to support the development of Sustainable Urban Mobility Plans.